Services


Full Circle provides three core lines of service: Community & Public Relations, Marketing & Events, and Non-Profit Consultation/Grants. While all interrelated, these lines of business have very unique and specialized qualities that make Full Circle the firm for all of an organization’s communication needs. 

Community/Public Relations


Full Circle provides customized public and community relations plans to fit the needs of our clients. Plans are formulated based on client need, be it community buy-in, citizen education and awareness, proactive community notification, or to obtain feedback that could potentially increase the ease of project implementation. Once the purpose is established, a plan is developed utilizing some of these elements:

 

  • Communication plans (internal & external)
  • Public Involvement/Community Outreach plans
  • Media plans & Media training
  • Media kits
  • Project themes, paraphernalia, and logo design
  • Stakeholder identifications and interviews, database development 
  • Community meetings
  • Focus groups
  • Citizens’ advisory groups
  • Fact sheets, brochures, educational materials

  • Meeting notices
  • Ads & media purchasing
  • Key message points/Speaking points
  • Presentations
  • Speakers bureaus
  • Mass mailings/Mass voice messaging
  • Community partnerships
  • Elected official briefings
  • Video production
  • Websites
  • Graphics
  • Public service announcements (radio and video)

 

 

Over the course of each project, a Full Circle client service manager will conduct interim consultations with clients to ensure continued satisfaction with the implementation of the program and to make certain that Full Circle’s rigorous quality control standards are consistently applied. An evaluation is performed at the conclusion of every program to ensure that:

1.     The client’s requests were met.

2.     The established goals were achieved.

3.     The effort was successful, documenting both quantitative and qualitative data.

At the project’s close, all deliverables are forwarded to the client in both hardcopy and digitally.

Marketing & Events

 

Full Circle provides both small- and large-scale marketing initiatives. Our marketing campaigns are designed to achieve the client’s vision. This starts with an extensive interview with the client to establish the desired direction of efforts. We then utilize a combination of the following tools as needed for the effort: 

 

  • Identify goals and objectives
  • Promotional events
  • Brand Development: logos, tag lines, themes
  • Strategy, positioning, & campaign development
  • Project Schedules and timelines
  • Web Development/Audio Visual & Radio Productions
  • Grassroots Marketing & Street Teams

 

  • Target audience profiling & research
  • Digital/Internet Campaigns
  • Media Relations & Training
  • Assessment of existing marketing objectives & restructuring
  • Benchmark Surveys
  • Advertising Development

After an interview, we have an understanding of the client’s personality and the company’s atmosphere. A marketing plan is developed using both customary methods in addition to some new and innovative methods, based on the tone and the vision of the client.

 

Full Circle also plans and fully executes all aspects of innovative promotional events. We accurately gauge your target audience and objectives, and create innovative PR events that get the visibility and media coverage your firm deserves. Full Circle produces such events as community and environmental festivals, client mixers and appreciation events, residential openings, campaign fundraisers and victory celebrations, exhibit openings, and community and river “clean-ups”.

 

At Full Circle, we pride ourselves in our ability to “tune in” to our clients and develop marketing campaigns that contain the essential elements to achieve increases in sales, name recognition, event turnout, and brand imaging.

Grants, Proposals & Non-profit Consultation

 

Full Circle recognizes that many non-profits need grant writing assistance to help identify much needed funding sources. Our grant and RFP services assist non-profits and municipalities locate and compete for available funds. Applying for grants is a very time consuming process, so many organizations welcome supplemental staff to facilitate this effort. We also assist large and small companies in the time sensitive process of preparing Requests for Proposals (RFPs), bid requests and Statements of Qualification (SOQs), resulting in contract winning submissions. Other services provided under this line of business include:

 

·       Proposal management, preparation and research

·       Assisting employee formed volunteer organizations develop an organized program design with clear cut goals, objectives, and a solid mission

·       Non-profit Organization Workshops:

o   What is the role of the board?

o   How to operate a successful non-profit organization

o   Fundraising 101

o   How to improve your chances at winning grant funds

o   How to empower your staff and revitalize your organization

·       Assistance in becoming a 501(c)(3):  To be or not to be a 501(c)(3)?

·       Identification of potential funding sources and grant preparation

Why Choose Full Circle? Experience. 

Full Circle has a competitive edge because there are few consultants in the southeast region with our level of experience. Full Circle has a highly respected reputation for translating complex technical project information into laymen’s terms. We develop public relations, communication and marketing plans that exceed our clients’ expectations. We have a passion for our work. Clients choose to utilize the services of Full Circle because we provide thorough “cradle to grave” programs to accommodate any and every scope of work.

 

We look forward to working with your team.



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